BACK TO PROJECTS
Gosh wishes to reach online market to complement their offline sales
As the site was aimed towards younger audience, we had to come up with a way to attract them to use this website instead of building your typical e-commerce sites.
As well as building a website with high interactivity, we launched a social media campaign featuring a well known Indonesian Korean girl band, Cherrybelle. We predicted this campaign would invite even more young customers to the website.